The B2B sales world just flipped on its head, and if you're still playing by 2010 rules, you're not just behind—you're in a completely different game.
Here's what changed: Buyers now control 83% of their decision-making process BEFORE they even talk to a vendor. That means your sale is won or lost before your team gets a chance to say hello.
In this video, we break down:
✅ The massive power shift that's transformed B2B sales over the last 15 years
✅ Why cold calls and spammy emails now BURN bridges instead of opening doors
✅ The new reality: Buyers check out 11 pieces of YOUR content before considering a meeting
✅ Why specialists are crushing generalists (and what buyers actually want)
✅ How referrals have completely changed (spoiler: they're just the starting gun now)
✅ The uncomfortable truth: Your marketing is now 80% of your sales process
✅ The one thing that actually works in today's buyer-led world
If you're still blasting interruption-based marketing, you're leaving money on the table. The long way has become the only shortcut.
Watch this to discover what the new rules of B2B selling actually are—and whether your strategy is built for today or stuck in 2010.
🎯 Key Insight: 74% of buyers will actively AVOID companies that send irrelevant messages. You don't get a second chance.
The question isn't whether the game has changed. The question is: Are you ready to play it?
Watch Video
Sunday, November 9, 2025
Saturday, November 8, 2025
The AI Traffic Paradox: Why Your SEO Strategy Is Obsolete (And What Actually Works Now)
Here's the uncomfortable truth: ChatGPT usage is exploding, but traffic from AI platforms has collapsed by 52% in weeks. If you're still chasing clicks, you're playing yesterday's game.
This is the new reality for SEO agencies and digital marketers in 2025.
What's Actually Happening:
OpenAI's model router is deliberately favoring direct answers over sending users to your website. Citations to Reddit jumped 87%. Wikipedia up 62%. Meanwhile, regular marketing sites? Getting ghosted.
Three domains (Wikipedia, Reddit, TechRadar) now control 22% of ALL ChatGPT citations. That's a staggering concentration of visibility that used to be spread across the web.
The Old Game vs. The New Game:
❌ OLD: Get clicks from Google = success
✅ NEW: Get cited/mentioned INSIDE the AI = success
This isn't a temporary dip. This is a fundamental shift in how search and discovery work.
What This Means For Your Agency:
Your clients don't need more traffic from AI—they need visibility WITHIN AI. That changes everything about strategy, measurement, and ROI.
In this video, we break down:
🔹 The data showing the traffic collapse and where it actually went
🔹 Why OpenAI is deliberately moving away from sending users off-site
🔹 The five-point playbook for winning in this new reality
🔹 Where to actually invest your time and resources now
🔹 How to shift from tracking clicks to tracking citations
🔹 The brands that are already winning (and why)
If you're advising clients on SEO or digital strategy, this changes your recommendations immediately. The long-term play isn't about driving traffic anymore—it's about earning visibility inside the AI's answer.
The question isn't whether this will impact your strategy. The question is: How fast can you adapt?
Watch Video
This is the new reality for SEO agencies and digital marketers in 2025.
What's Actually Happening:
OpenAI's model router is deliberately favoring direct answers over sending users to your website. Citations to Reddit jumped 87%. Wikipedia up 62%. Meanwhile, regular marketing sites? Getting ghosted.
Three domains (Wikipedia, Reddit, TechRadar) now control 22% of ALL ChatGPT citations. That's a staggering concentration of visibility that used to be spread across the web.
The Old Game vs. The New Game:
❌ OLD: Get clicks from Google = success
✅ NEW: Get cited/mentioned INSIDE the AI = success
This isn't a temporary dip. This is a fundamental shift in how search and discovery work.
What This Means For Your Agency:
Your clients don't need more traffic from AI—they need visibility WITHIN AI. That changes everything about strategy, measurement, and ROI.
In this video, we break down:
🔹 The data showing the traffic collapse and where it actually went
🔹 Why OpenAI is deliberately moving away from sending users off-site
🔹 The five-point playbook for winning in this new reality
🔹 Where to actually invest your time and resources now
🔹 How to shift from tracking clicks to tracking citations
🔹 The brands that are already winning (and why)
If you're advising clients on SEO or digital strategy, this changes your recommendations immediately. The long-term play isn't about driving traffic anymore—it's about earning visibility inside the AI's answer.
The question isn't whether this will impact your strategy. The question is: How fast can you adapt?
Watch Video
Thursday, November 6, 2025
The Great B2B Flip: Why 83% of Your Sales Are Already Decided Before They Call You
The B2B sales world just flipped on its head, and if you're still playing by 2010 rules, you're not just behind—you're in a completely different game.
Here's what changed: Buyers now control 83% of their decision-making process BEFORE they even talk to a vendor. That means your sale is won or lost before your team gets a chance to say hello.
In this video, we break down:
✅ The massive power shift that's transformed B2B sales over the last 15 years
✅ Why cold calls and spammy emails now BURN bridges instead of opening doors
✅ The new reality: Buyers check out 11 pieces of YOUR content before considering a meeting
✅ Why specialists are crushing generalists (and what buyers actually want)
✅ How referrals have completely changed (spoiler: they're just the starting gun now)
✅ The uncomfortable truth: Your marketing is now 80% of your sales process
✅ The one thing that actually works in today's buyer-led world
If you're still blasting interruption-based marketing, you're leaving money on the table. The long way has become the only shortcut.
Watch this to discover what the new rules of B2B selling actually are—and whether your strategy is built for today or stuck in 2010.
🎯 Key Insight: 74% of buyers will actively AVOID companies that send irrelevant messages. You don't get a second chance.
The question isn't whether the game has changed. The question is: Are you ready to play it?
Watch Video
Here's what changed: Buyers now control 83% of their decision-making process BEFORE they even talk to a vendor. That means your sale is won or lost before your team gets a chance to say hello.
In this video, we break down:
✅ The massive power shift that's transformed B2B sales over the last 15 years
✅ Why cold calls and spammy emails now BURN bridges instead of opening doors
✅ The new reality: Buyers check out 11 pieces of YOUR content before considering a meeting
✅ Why specialists are crushing generalists (and what buyers actually want)
✅ How referrals have completely changed (spoiler: they're just the starting gun now)
✅ The uncomfortable truth: Your marketing is now 80% of your sales process
✅ The one thing that actually works in today's buyer-led world
If you're still blasting interruption-based marketing, you're leaving money on the table. The long way has become the only shortcut.
Watch this to discover what the new rules of B2B selling actually are—and whether your strategy is built for today or stuck in 2010.
🎯 Key Insight: 74% of buyers will actively AVOID companies that send irrelevant messages. You don't get a second chance.
The question isn't whether the game has changed. The question is: Are you ready to play it?
Watch Video
The AI Traffic Paradox: Why Your SEO Strategy Is Obsolete (And What Actually Works Now)
Here's the uncomfortable truth: ChatGPT usage is exploding, but traffic from AI platforms has collapsed by 52% in weeks. If you're still chasing clicks, you're playing yesterday's game.
This is the new reality for SEO agencies and digital marketers in 2025.
What's Actually Happening:
OpenAI's model router is deliberately favoring direct answers over sending users to your website. Citations to Reddit jumped 87%. Wikipedia up 62%. Meanwhile, regular marketing sites? Getting ghosted.
Three domains (Wikipedia, Reddit, TechRadar) now control 22% of ALL ChatGPT citations. That's a staggering concentration of visibility that used to be spread across the web.
The Old Game vs. The New Game:
❌ OLD: Get clicks from Google = success
✅ NEW: Get cited/mentioned INSIDE the AI = success
This isn't a temporary dip. This is a fundamental shift in how search and discovery work.
What This Means For Your Agency:
Your clients don't need more traffic from AI—they need visibility WITHIN AI. That changes everything about strategy, measurement, and ROI.
In this video, we break down:
🔹 The data showing the traffic collapse and where it actually went
🔹 Why OpenAI is deliberately moving away from sending users off-site
🔹 The five-point playbook for winning in this new reality
🔹 Where to actually invest your time and resources now
🔹 How to shift from tracking clicks to tracking citations
🔹 The brands that are already winning (and why)
If you're advising clients on SEO or digital strategy, this changes your recommendations immediately. The long-term play isn't about driving traffic anymore—it's about earning visibility inside the AI's answer.
The question isn't whether this will impact your strategy. The question is: How fast can you adapt?
Watch Video
This is the new reality for SEO agencies and digital marketers in 2025.
What's Actually Happening:
OpenAI's model router is deliberately favoring direct answers over sending users to your website. Citations to Reddit jumped 87%. Wikipedia up 62%. Meanwhile, regular marketing sites? Getting ghosted.
Three domains (Wikipedia, Reddit, TechRadar) now control 22% of ALL ChatGPT citations. That's a staggering concentration of visibility that used to be spread across the web.
The Old Game vs. The New Game:
❌ OLD: Get clicks from Google = success
✅ NEW: Get cited/mentioned INSIDE the AI = success
This isn't a temporary dip. This is a fundamental shift in how search and discovery work.
What This Means For Your Agency:
Your clients don't need more traffic from AI—they need visibility WITHIN AI. That changes everything about strategy, measurement, and ROI.
In this video, we break down:
🔹 The data showing the traffic collapse and where it actually went
🔹 Why OpenAI is deliberately moving away from sending users off-site
🔹 The five-point playbook for winning in this new reality
🔹 Where to actually invest your time and resources now
🔹 How to shift from tracking clicks to tracking citations
🔹 The brands that are already winning (and why)
If you're advising clients on SEO or digital strategy, this changes your recommendations immediately. The long-term play isn't about driving traffic anymore—it's about earning visibility inside the AI's answer.
The question isn't whether this will impact your strategy. The question is: How fast can you adapt?
Watch Video
Friday, September 5, 2025
Is Video Editing Your Biggest Bottleneck 1
09-05-25 Descript Training - Links to Replay and Podcast Summaries
In this GeekOut Fridays session, discover Descript, the AI video editor revolutionizing content creation. Master text-based editing, achieve studio-quality audio with one click, and utilize "Underlord" for instant professional polish. Produce high-quality, video-first content for marketing and training in record time!
Show replay:
https://www.geekoutfridays.com/products/geek-out-fridays-mastermind-training-series/categories/2156063881/posts/2190750435
NotebookLM Podcast:
https://www.geekoutfridays.com/podcasts/geekoutfridays-after-hours-podcast/episodes/2149082428
Watch Video
In this GeekOut Fridays session, discover Descript, the AI video editor revolutionizing content creation. Master text-based editing, achieve studio-quality audio with one click, and utilize "Underlord" for instant professional polish. Produce high-quality, video-first content for marketing and training in record time!
Show replay:
https://www.geekoutfridays.com/products/geek-out-fridays-mastermind-training-series/categories/2156063881/posts/2190750435
NotebookLM Podcast:
https://www.geekoutfridays.com/podcasts/geekoutfridays-after-hours-podcast/episodes/2149082428
Watch Video
Wednesday, August 27, 2025
Quick Wins - How to Repurpose 1 Blog Post into 10 Pieces of Content in Five Minutes
Repurpose Content in Five Minutes (No Burnout, No Extra Writing)
Tired of spending HOURS repurposing content? 🚫✍️ In this Geek Out Friday Quick Win, I’ll show you how to take ONE blog post and instantly turn it into 10+ social media updates in less than 5 minutes—without writing a single new word.
👉 Here’s what you’ll learn in this video:
My 3-step system for turning long-form content into a week’s worth of posts.
The exact Power Prompt I use with ChatGPT, Claude, or Gemini.
How to make your content work harder with zero burnout.
A sneak peek at my custom GPT that does all of this for you on autopilot.
Whether you’re a solopreneur, course creator, or marketing agency owner—you’ll walk away with a simple, repeatable process that saves time, boosts visibility, and keeps your content consistent.
💡 Bonus: Stick around till the end—I’ll give you the free prompt + my GPT so you can plug in your own content and start scheduling right away.
📌 Resources Mentioned in the Video:
My custom GPT + Power Prompt (Free): [insert link]
Buffer, SocialBee & Repurpose tools for scheduling
🔥 If you’re ready to stop wasting hours and finally put your content on autopilot:
👉 Comment “AUTOMATE” below if you want the GPT.
👉 Subscribe to Geek Out Fridays for weekly AI hacks & automation shortcuts.
From AI hacks to growth campaigns, Geek Out Fridays gives you the tools and tricks to lead the way. Let’s geek it.
#ContentRepurposing #AIAutomation #SocialMediaMarketing #GeekOutFridays
Watch Video
Tired of spending HOURS repurposing content? 🚫✍️ In this Geek Out Friday Quick Win, I’ll show you how to take ONE blog post and instantly turn it into 10+ social media updates in less than 5 minutes—without writing a single new word.
👉 Here’s what you’ll learn in this video:
My 3-step system for turning long-form content into a week’s worth of posts.
The exact Power Prompt I use with ChatGPT, Claude, or Gemini.
How to make your content work harder with zero burnout.
A sneak peek at my custom GPT that does all of this for you on autopilot.
Whether you’re a solopreneur, course creator, or marketing agency owner—you’ll walk away with a simple, repeatable process that saves time, boosts visibility, and keeps your content consistent.
💡 Bonus: Stick around till the end—I’ll give you the free prompt + my GPT so you can plug in your own content and start scheduling right away.
📌 Resources Mentioned in the Video:
My custom GPT + Power Prompt (Free): [insert link]
Buffer, SocialBee & Repurpose tools for scheduling
🔥 If you’re ready to stop wasting hours and finally put your content on autopilot:
👉 Comment “AUTOMATE” below if you want the GPT.
👉 Subscribe to Geek Out Fridays for weekly AI hacks & automation shortcuts.
From AI hacks to growth campaigns, Geek Out Fridays gives you the tools and tricks to lead the way. Let’s geek it.
#ContentRepurposing #AIAutomation #SocialMediaMarketing #GeekOutFridays
Watch Video
Tuesday, August 26, 2025
GOF Quick Wins - How to create a GPT that thinks and writes like you
Tired of hearing that same, robotic AI voice?
In this video, I’ll show you the AI cheat code that flips the script—literally. In just five minutes, you’ll discover a no-code method to train your own GPT to write and think exactly like you.
👉 I’ll even give you a free list of 10 “knowledge prompts” that act like cheat codes to make your AI smarter, faster, and way more “you.”
I’m Damon Nelson, host of GeekOutFridays for the past 5 years. Alongside my partner Wayne Atkinson, I’ve built automation platforms that have helped thousands of entrepreneurs save time, scale faster, and finally stop being slaves to their business.
Here’s what you’ll learn today:
✅ Why your AI sounds so generic (and how to fix it).
✅ The 3-step setup to build a GPT trained on your own content.
✅ How to turn AI into your personal content assistant—so you stop rewriting drafts and start creating at scale.
If you’ve ever thought, “AI is powerful, but it just doesn’t sound like me,” this video will change that.
📥 Download your free “10 Knowledge Prompts” here: https://rssmasher.notion.site/10-Knowledge-Prompts-to-Create-a-Personal-AI-Assistant-2547123fca208029a43ef6fbdb16e54e
These prompts will unlock your AI’s full potential—helping you create content that feels personal, authentic, and powerful.
#GeekOutFridays #DamonNelson #WayneAtkinson #quickwins
Watch Video
In this video, I’ll show you the AI cheat code that flips the script—literally. In just five minutes, you’ll discover a no-code method to train your own GPT to write and think exactly like you.
👉 I’ll even give you a free list of 10 “knowledge prompts” that act like cheat codes to make your AI smarter, faster, and way more “you.”
I’m Damon Nelson, host of GeekOutFridays for the past 5 years. Alongside my partner Wayne Atkinson, I’ve built automation platforms that have helped thousands of entrepreneurs save time, scale faster, and finally stop being slaves to their business.
Here’s what you’ll learn today:
✅ Why your AI sounds so generic (and how to fix it).
✅ The 3-step setup to build a GPT trained on your own content.
✅ How to turn AI into your personal content assistant—so you stop rewriting drafts and start creating at scale.
If you’ve ever thought, “AI is powerful, but it just doesn’t sound like me,” this video will change that.
📥 Download your free “10 Knowledge Prompts” here: https://rssmasher.notion.site/10-Knowledge-Prompts-to-Create-a-Personal-AI-Assistant-2547123fca208029a43ef6fbdb16e54e
These prompts will unlock your AI’s full potential—helping you create content that feels personal, authentic, and powerful.
#GeekOutFridays #DamonNelson #WayneAtkinson #quickwins
Watch Video
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